Eye tracking in cognitive science 2401-CS-21-ENN-s2

After completing the course, the student has knowledge of eye-tracking to a degree that enables a critical analysis of scientific texts on this subject and the proper and critical treatment of eye-movement data. He/She knows the areas of the use of the eye tracking in cognitive sciences, is able to identify the cognitive processes involved in the reception of visual communication, shows the knowledge of bottom-up and top-down mechanisms of visual attention. Moreover, knows the methods of analysis and presentation of the results of eye tracking experiments.

Students learn what the stages of the research process are, how to conduct it efficiently and how to interpret the obtained results.

The aim of the laboratory is to acquire practical skills in working with an eye tracker. The classes include the preparation of an application to conduct research with an eyetracker (Research topics include mental processes), conducting research (checking and setting the equipment, conducting an experiment), checking and exporting oculomotor data collected during the experiment. Students learn to operationalize variables, select oculomotor indices, perform calculations and then present the results correctly and transparently. Students acquire the ability to read the results of statistical analyzes and are able to interpret them and present them in the form of a written report.

Schedule:
1. Introduction to eye tracking
2. The visual system
3. Construction and functioning of the eye tracker
4. Eye tracker demonstration
5. Designing experiments
6. Conducting research
7. Interpretation of the results. Indicators
8. Eye-tracking data analysis
9. Case study