Corporate Events 1100-12-Z22-EvM-WyKo
The aim of the course is to achieve learning outcomes, including:
in terms of knowledge, getting to know the essence of corporate events, concepts related to this area, the effects that can be obtained through the use of corporate events. In terms of the ability to prepare projects, develop your skills and social competences, the ability to work (act) in a team. In the field of social competence, he can critically assess his knowledge and skills, in group work he acts ethically.
Total student workload
Learning outcomes - knowledge
Learning outcomes - skills
Learning outcomes - social competencies
Observation/demonstration teaching methods
Expository teaching methods
- problem-based lecture
Exploratory teaching methods
- practical
- case study
Online teaching methods
Prerequisites
Course coordinators
Bibliography
1. Allen J., Imprezy korporacyjne. Jak organizować eventy biznesowe i za ich pomocą stymulować wzrost w firmie, Wolters Kluwer 2013.
2. Davidson R., Turystyka biznesowa, Polska Organizacja Turystyczna 2003
3. Sidorkiewicz M., Turystyka Biznesowa, Difin, Warszawa 2011.
4. Świątecki A., (red.), 2005, Nowy Incentive w Polsce, Wyd. Elect Business Service & Travel, Warszawa
5. Celuch K. (2008) Przemysł spotkań. Wiedza, produkt, motywacja, wpływ. AFIBV, Warszawa
https://www.celuchconsulting.com/publikacje
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: